Spooktacular Halloween Ad Campaigns

It’s October and it’s almost time for the Halloween celebrations. Pumpkins, ghouls and witches are all recognised with the increasingly popular holiday and this year highly recognised brands have truly got involved with the Halloween spirit.

Happy Halloween

Read on to find out more about our favourite Halloween campaigns:

Tesco Spookermarket: Every little fright helps

The popular supermarket brand went all out this year by scaring its customers and catching it all on camera. The advert opens to what seems to be a seemingly innocent Halloween display complete with pumpkins and masked mannequins. One of the ‘mannequins’ however is ready to scare and gives shoppers a fright when they suddenly move.

One shopper is haunted by a phantom trolley while looking at the vegetables and a gruesome scene of bloodied hands in ice is displayed for shoppers at the deli counter. Other shoppers are also greeted with quite a fright when reaching for their toilet rolls and ordering their cold meats at the deli as spookily dressed workers jumped out to give them a scare.

Let’s just hope none of the shoppers were so frightened that they ran out without paying for their shopping!

View the advert for yourself:

 

Scary Special Offers from Pizza Hut

How can you ‘win’ at Halloween? Well, Pizza Hut has all the answers for you in their spooky Halloween advert; ranging from how to don a top notch costume, to the tasty treats and mean tricks! The opening scenes feature some jump scares, resulting in many people falling over (and into a river, even) making it laughable at the get-go.

Narrated by a lady donning a jester hat, firstly they cover Halloween costumes. She explains that you need to “get creative” with them, showing us a slideshow of photos of people dressed up, including their pets! There was a dog wearing a hotdog costume (get it?) as well as a cat dressed as a pirate; my personal favourite.

Next is treats! They’re very important and you can never leave a house without one, or five. During the narration, there is a montage of clips showing children devouring their sweets. But what is the best treat of all time you ask? Pizza of course! The parents proceed to hand out to the children a combo of Pepsi and pizza and they do look very happy indeed.

Last but not least, the tricks. Leading on from the opening scenes of the advert, a longer montage is shown of these classic jump scare pranks ranging from a ‘dead’ man being thrown into a lift, someone jumping out of a bin and dancing scarecrow!

The adverts’ signoff is a special offer – “order the twisted crust pizza and add any Pepsi 2L for $1” – not bad! All in all, this is a very funny advert and it definitely put a smile on my face – even if it was at the expense of others...

Take a look here:

  

Airbnb: Stay where during Halloween?!

Airbnb conjured up an extremely spooky campaign this year. The accommodation / holiday rental site is offering guests the chance to check in to the Paris Catacombs for a night of relaxation. Home to around six million souls, the house rules include ‘no tricks, but plenty of treats’ and ‘no bobbing for apples in the Catacomb pools.’

Well Airbnb, we’d like to say thanks but no thanks; how can you relax with six million skulls watching you? We’ll pass...

Check it out here: https://www.airbnb.co.uk/night-at/paris-catacombs

Tetley Tea, ahh that’s better...

After reading about all of the frightful campaigns Tetley tea have gone for a more, well less spooky affair. The video shows a pumpkin being intricately carved into Gaffer’s face in a time lapse sequence. Although there is some creepy music going on it’s a lot less scary and fun for all to enjoy!

View the Tetley tea ad here:

 

 

 

 

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