Visit Cheltenham | Marketing Cheltenham

Marketing Cheltenham was officially launched in 2017 and is run and managed  by Cheltenham Borough Council, Cheltenham BID and the wider Cheltenham Tourism Partnership.

During 2014/15 Cheltenham Borough Council commissioned a review of the strategic and operational tourism opportunities available within the town and came up with an ambitious vision to take tourism forward to 2020 and beyond.

Working together with The Cheltenham Tourism Partnership, the ambition was to find a much bigger and better solution to promoting Cheltenham to the world, and to attract a greater share of the tourism market, both within the UK and internationally.

Services used:

General Marketing Support, Design & Print, PR, Event Management

 

Marketing Cheltenham is the Destination Management Organisation responsible for encouraging visitors to Cheltenham.  apt marketing & pr was the marketing team behind both B2B activity (member engagement with hotels & hospitality businesses) and B2C activity to position the destination as a great place to live, work and visit.  We were engaged to prove the concept could work, before the function was taken back in house by the council.Marketing Cheltenham is the Destination Management Organisation responsible for encouraging visitors to Cheltenham.  apt marketing & pr was the marketing team behind both B2B activity (member engagement with hotels & hospitality businesses) and B2C activity to position the destination as a great place to live, work and visit.  We were engaged to prove the concept could work, before the function was taken back in house by the council.

Visit the Marketing Cheltenham website:

https://marketingcheltenham.co.uk/

Client Status

Past Client

Testimonials

"We will be working closely with our partners, in particular Cheltenham BID, creating marketing initiatives that promote Cheltenham as a stylish, cosmopolitan, historic town with a vibrant atmosphere that is great for foodies, shopping, festivals, as a base for the Cotswolds and of course enjoying the best jumps racing in the world.” Kelly Ballard, Manager Marketing Cheltenham
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