Take A Birdseye Photo Of Your Meal And You Can Get It For Free

13 May 2014
Admit it, we all love sharing our mealtime moments on social media networks with our friends. Whether we’re posting our latest dieting snaps or simply showing off our latest baking masterpieces, we’re...
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Driving Business Up The Wall

8 May 2014
Big, bold and eye catching; these are just some of the types of characteristics people associate with PR and marketing stunts that project images onto famous buildings. They are a commonly used as a h...
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Panda Monium Around The World

7 May 2014
We’re used to seeing adverts highlighting the rapid decline of wildlife and animal species that typically ask for donations; however the WWF has created a brilliant campaign to inform us of the fallin...
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Porsche By Numbers

6 May 2014
Car adverts. What did you think of first? Picturesque landscapes; children in the back sleeping; a scene of a car driving down to a long winding road; important numbers such as its top speed or its en...
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Mastercard Launch Miniature Football Dream Team Competition

2 May 2014
This week confirmed the news that Real Madrid will face local rivals Atletico Madrid in the final of the Champions League in Lisbon on the 24th May. To mark the occasion sponsors MasterCard, along wit...
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Vimto Leap Into New Marketing Campaign

30 Apr 2014
In their biggest marketing campaign to date, Vimto has ditched their ‘mixed up’ fruit characters for Vimtoad. Advertisements have changed from being fixed promotions of products to be rolled out year...
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Cheeky Apple

29 Apr 2014
Apple has not been known in the past for its environmentally aware attitude, however in the wake of Earth Week (April 21st-25th 2014) they have issued a selection of their green policies. Along with t...
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Five Times When Social Media Has Gone Too Far

24 Apr 2014
We’ve all grown to love social media. It’s a great community for businesses to connect and build relationships with clients, whilst voicing their opinions and most importantly promoting themselves and...
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Eggcellent Easter Marketing The Best Of 2014

22 Apr 2014
Over the Easter break we saw a great array of Easter campaigns featuring plenty of chocolate, Chicks, Easter Bunnies and an eggtraordinary amount of puns! We’ve taken part in our own ad hunt to put to...
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Paddy Powers Pr Stunts Symbolise The End Of Moyes Time At Manchester United

21 Apr 2014
David Moyes returned to his old stomping ground this weekend for what was to be his last game in charge at Old Trafford; being greeted by a near 40,000 boos from Everton fans and even more shockingly...
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Coca Cola V Pepsi Who Scores First In World Cup Advertising

17 Apr 2014
One of the most decorated sporting events in the world is set to take centre stage this summer when the 2014 World Cup returns to its homeland, Brazil. With the tournament just under two months away,...
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Irn Bru Gets You Through To Continue

15 Apr 2014
After their successful campaign last year with the launch of ‘fanny’ cans to rival Coca-Cola’s ‘Share a Coke’ campaign, Irn-Bru is set to continue their ‘Gets You Through’ campaign by re-running three...
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You Say Nicer We Say Neesa Nisa Dont Mind What You Say

11 Apr 2014
Retailer Nisa has launched a new campaign highlighting the struggle many people have to pronounce the company’s name. Nisa has found that there are two ways most people say the company name - Nicer an...
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Evian Baby And Me 2

11 Apr 2014
As social media continues to grow, more businesses are taking to networking sites to promote their new marketing campaigns and services. With over 3.5 billion pieces of content being shared on Faceboo...
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Dominos Top Three Social Media Toppings

7 Apr 2014
We have seen some great examples of brands that have used social media to interact with customers and boost their company’s sales. One company who stood out was Birdseye and their unique ‘mashtags’ –...
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A Selection Of The Best Brandfools 2014

1 Apr 2014
Pranksters have eagerly been waiting for this day to pull off their top pranks – and we have not been disappointed! Following on from our top 5 business April Fools pranks last year, we have pulled to...
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Nomakeupselfie The Latest Nomination Trend To Hit Social Media By Abbie Ree Pr Account Executive

1 Apr 2014
Nomination trends have become huge across social media sites in recent months. There was the #NekNominations which encouraged people to drink a concoction of alcohol, followed by then nominating a han...
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Apts Favourite First Tweets

25 Mar 2014
To celebrate Twitter turning 8 last week, the social media site set up a web page enabling users to look back at their first ever tweet. Considering the tweets were sent up to 8 years ago shows how th...
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Flappy Bird Set To Return With New Pair Of Wings

21 Mar 2014
Flappy Bird is this year’s most talked about app after it was involved in a 28 day period of phenomenal fame before it was surprisingly removed at the end of last month; accumulating a staggering 50 m...
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Park And Slide In Bristol

17 Mar 2014
For one day only, every grown adult’s dream in Bristol will be coming true … a giant waterslide is being built! Park Street in Bristol will be transformed with Park and Slide – a 90m water slide that...
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Considering The Top 5 Best Replies On Social Media

11 Mar 2014
Here at apt we’re a big fan of interacting on social media site Twitter, and love seeing how other businesses communicate with their customers and other businesses. After seeing Argos’ brilliant respo...
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Mcdonalds Freshen Up Brand With Free Fruit Fridays

10 Mar 2014
Recently McDonald’s launched a Free Fruit Friday’s campaign in a bid to revitalise their brand. This sees the fast-food chain handing out free fruit bags every Friday to those who purchase a Happy Mea...
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How To Make Your Social Media Account Is Ace

3 Mar 2014
Social media has become quite the phenomenon in the world of marketing. Once upon a time we’d have to post our promotions through the letterbox; now we can get our point across in just 140 characters...
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Dousaflavour Meets Im A Celeb In Latest Advertisement From Walkers

27 Feb 2014
Once a legendary striker for club and country, Gary Lineker, was best known for his footballing exploits on the field, but this week saw him put his taste buds to the test in a Bushtucker Trial-style...
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Three Rival Mcvities With New Marketing Campaign

26 Feb 2014
McVities had been rooted as our favourite advert of 2014 so far – until Three released their new advert! Continuing their success from Socks, the dancing Shetland Pony Three has released a new c...
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Mcvities Packets Give Birth To Endearing Animals In New Ad

24 Feb 2014
McVities £12 million ad campaign has made us all want to gobble up puppies and kittens by making us all ‘awwww’ at the sight of adorable animals appearing from biscuit wrappers; or at least keep them...
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Social Media Hits The Dinner Plate Thanks To Birdseyes Mashtags

18 Feb 2014
Social Media is arguably omnipresent; It’s part of everything we do these days but possibly the last place we’d expect to see it is at the dinner table! This week brings the news that Birdseye is add...
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Hedgehog Sculpture Makes The Uk Curious

17 Feb 2014
Last summer saw 81 5ft-tall Gromit sculptures ”unleashed” in Bristol City Centre as part of a public art trail, which after 10 weeks, were taken to auction - raising over £2.3 million for Bristol Chil...
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Relationship Marketing And Ibeacons

7 Feb 2014
We are all aware of the importance of relationship marketing. Moving customers from one time users to life-time brand ambassadors is the key of CRM, and a move which can significantly increase compani...
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Bestbuds With Super Bowl

3 Feb 2014
Adverts shown during the Super Bowl are arguably one of the highlights for watching the popular American sport. Companies can be willing to spend huge sums of money to obtain a slot in the commercial...
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